Ideaboard 奇想风情版
Works
TAIT Rebrand (coming soon)
泰特品牌重塑

Branding品牌设计2024
3D Chinese Typography
立体美术字
Lettering, 3D Modeling, Cinema4D with Redshift and Octane美术字、立体建模、渲染2024–present
3D Visualization
3D视觉渲染
3D Modeling, Cinema4D with Redshift and Octane立体建模、渲染2021–present
Yangzi’s Confusion Film Title & Visual Design
《洋子的困惑》 电影标识和视觉设计

Film Title Design, Film Visual Design
电影片头设计、电影字体与美术设计2023
iPad Pro/iPad Air Lineups*
苹果平板电脑系列包装设计*
Branding, Packaging品牌设计、包装设计
2021–present
iPad Pro Magic Keyboards*
苹果平板电脑妙控键盘系列包装设计*

Branding, Packaging
品牌设计、包装设计
2024

Apple Pencil Pro*
苹果专业手写笔*

Branding, Packaging品牌设计、包装设计
2024
iPad Pro Smart Folios*
苹果平板电脑智能双面夹系列包装设计*
Branding, Packaging品牌设计、包装设计 2024
iPad Air Smart Folios*
苹果平板电脑智能双面夹系列包装设计*

Branding, Packaging, Art Direction品牌设计、包装设计、艺术指导
2024
iPhone 15/15 Pro Lineups and Accessories (Spring 2024)*
2024 年春季苹果手机系列包装设计*

Branding, Packaging
品牌设计、包装设计
2023
Apple Carbon Neutral Logo Design Exploration*
苹果碳中和标识设计探索*

Logo Design视觉识别设计
2023

iPhone and Mac Accessories*
苹果手机和电脑配件包装设计*

Branding, Packaging, Art Direction品牌设计、包装设计、艺术指导
2023
Apple Pencil (USB-C)*
苹果手写笔包装设计*

Branding, Packaging品牌设计、包装设计
2023

iPhone 15/15 Pro Lineups and Accessories*
苹果手机系列包装设计*
Branding, Packaging品牌设计、包装设计
2023

sweetgreen IPO Campaign
sweetgreen上市推广
Campaign Design, Art Direction品牌推广设计、艺术指导
2021
sweetgreen Rebrand
sweetgreen品牌重塑

Branding, Strategy品牌设计、品牌战略 2021
Flamingo Estate & Pink Moon Logo Explorations
火烈鸟庄园和旗下“粉月”桃红葡萄酒标识设计探索

Branding品牌设计 2020



MFA Studio Works（working in progress）
East-West/West-East typography reference book《东西西东字型设计指南》
Typography, Research, Editorial Design字型设计、调研、书籍装帧设计2020
East-West/West-East  website archive《东西西东》毕设网站存档
Typography, Research字型设计、调研2020
MFA Thesis: East-West/West-East
视传研究生毕业设计：《东西西东》

Typography, Research, Branding字型设计、调研、品牌设计 2019–2020
MFA Thesis Documentation 视传研究生毕设记录
Typography, Research, Writing, and Systematic Thinking 字型设计、调研、写作、 系统性思维2019–2020
Getty Museum Rebrand (fictional)
盖蒂博物馆品牌重塑

Branding
品牌设计 2019
Message. Tech. Human.
讯息、科技、人类

Typography, Research字型设计、调研 2019
Boudin San Francisco
旧金山布叮面包店
Branding, Packaging品牌设计、 包装设计2018
Psychedelic Perfume
迷梦香水

Research, Editorial Design调研、书籍装帧设计2018
Rebelle 反抗
Branding品牌设计2018
Kanna
嘉那
Branding, Packaging品牌设计、包装设计2018
*The thumbnail images used in this website are product images from the Apple website. They are used here solely to showcase the final design results and do not imply any official endorsement or affiliation with Apple. All the final design results are representing the collective efforts made by various teams and organizations. All rights to the original images and trademarks remain with Apple Inc.*本网站使用的缩略图是来自Apple网站的产品图片。它们在这里仅用于展示最终设计结果，并不暗示与 Apple 的任何官方认可或隶属关系。所有最终的设计结果都代表了各个团队和组织的集体努力。原始图像和商标的所有权利仍归 Apple Inc. 所有。







Typefaces: Diatype,  Maxi
Website: Cargo 3

© 2017–25 Yi Mao All rights reserved.Nanjing, China + California, US

yimaodesign@gmail.com