Ideaboard 奇想风情版
(ENG)
Yi Mao is a multidisciplinary designer based in California and Nanjing, China. He is currently freelancing for Airbnb. His emphasis includes Branding, Packaging, Typography + Type Design, Art Direction, and 3D Visualization. 

You could reach him via . For freelance collaborations and consultations, please email yimaodesign@gmail.com. (CHN)        茅逸是一位往返于南京和加州两地的自由职业设计师。目前在 Airbnb爱彼迎担任自由设计师。过去几年间，在品牌方和设计方之间切换的经历帮助他拥有了独特的行业经验。个人的设计服务主要专注于品牌设计、包装设计、字体排印与设计、艺术指导、立体视觉化呈现这几个方面。 
       如果在设计上有意向咨询或者合作，欢迎通过电子邮件进行联系yimaodesign@gmail.com。


Featured Designs
TAIT Rebrand (full case study coming soon)
泰特品牌重塑
Branding品牌设计
3D Chinese Typography
立体美术字
Lettering, 3D Modeling, Cinema4D with Redshift and Octane
美术字、立体建模、渲染
3D Visualization
立体视觉化呈现
3D Modeling, Cinema4D with Redshift and Octane
立体建模、渲染

Yangzi’s Confusion Film Title & Visual Design
《洋子的困惑》 电影标识和视觉设计

Film Title Design, Film Visual Design
电影片头设计、电影字体与美术设计
iPad Pro/iPad Air Lineup Packaging Design*
苹果平板电脑系列包装设计*
Branding, Packaging品牌设计、包装设计


iPad Pro Magic Keyboard Packaging Design*
苹果平板电脑妙控键盘系列包装设计*

Branding, Packaging
品牌设计、包装设计


Crispy Rice Treat
脆米花
Branding, Packaging, Lettering品牌设计、包装设计、美术字设计


sweetgreen 2022 Winter Campaign
sweetgreen 2022年冬季推广
Campaign Design, Art Direction 品牌推广设计、艺术指导
sweetgreen IPO Campaign
sweetgreen上市推广
Campaign Design, Art Direction品牌推广设计、艺术指导





Happenings
Tone in Tongue

Radical Characters presents the launch of Tone in Tongue, a multi-venue international exhibition running from July 18 to November 14, 2025, hosted across Otis College of Art and Design, Maryland Institute College of Art (MICA), and the Shanghai Research Institute of Printing Technology.

One of my design work is participating along with other designers. I welcome you to visit one of these exhibitions!

Asian Typography, Exhibition亚洲字型设计、展览


Renting my Design to Airbnb

Yi is currently with the International Team at Airbnb and booked until October. If you have further question regarding his current and future availability, feel free to send an email.  



Guiding Inspirations

How to meaningfully incorporate motion into branding, with DIA, Studio Dumbar/DEPT® and Connor Campbell
“Motion should enhance, rather than feel like an afterthought.”


Sonos on Packaging Sustainability
Getting to know how teams at Sonos approach to sustainability


Boot Boyz
a research and production worker cooperative. Promoting access to ideas and activating ecologies of knowledge is essential to our projects.


Letterform Archive
a non-profit museum and special collections library in San Francisco, California dedicated to collecting materials on the history of lettering, typography, printing, and graphic design.

Make Something WonderfulA curated collection of Steve’s speeches, interviews, and correspondence, Make Something Wonderful offers a window into how one of the world’s most creative entrepreneurs approached his life and work. In these pages, Steve shares his perspective on his childhood, on launching and being pushed out of Apple, on his time with Pixar and NeXT, and on his return to the company that started it all.

Also available on Apple Books, from participating libraries via the Libby app, or by downloading the file for your e-reader.




*The thumbnail images used in this website are product images from the Apple website. They are used here solely to showcase the final design results and do not imply any official endorsement or affiliation with Apple. All the final design results are representing the collective efforts made by various teams and organizations. All rights to the original images and trademarks remain with Apple Inc.*本网站使用的缩略图是来自Apple网站的产品图片。它们在这里仅用于展示最终设计结果，并不暗示与 Apple 的任何官方认可或隶属关系。所有最终的设计结果都代表了各个团队和组织的集体努力。原始图像和商标的所有权利仍归 Apple Inc. 所有。







Typefaces: Diatype,  Maxi
Website: Cargo 3

© 2017–25 Yi Mao All rights reserved.Nanjing, China + California, US

yimaodesign@gmail.com